1)USB Plug and Play solution that installs in seconds without any need to open up the PS3.
2)Does not break your warranty seal.
3)Compatible with all PS3 models*, both Fat and Slim.
4)Supports all regions: USA, JAP, PAL and KOREA.
5)Fully updatable via USB on your PC using an encrypted bootloader
6)32KB onboard flash (most competing products only have 16KB flash)
7)Disables forced software updates and will never brick your console.
8)Supports most games and homebrew applications.
9)Easy-to-use software for backing up, managing, and playing games from external USB Hard Drive.
10)Playing games from HDD is much more enjoyable, benefiting from greatly enhanced seek and loading times.
11)Supports installing homebrew application on PS3 and external USB media.
12)Optionally PS3Key can be supplied with an "open" firmware which does not support backup loading. Users would then have to download a firmware update for PS3Key to get full functionality